Learn the Framework to Build Successful eCommerce Brands

The Most Comprehensive eCommerce Class to Take Your Ideas from Napkin to Reality

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Why Building Blocks?

Brand Development

Learn how you can create an influential brand while growing an engaged customer community.

Product Sourcing

Learn how to source suppliers for your product, design and develop your ideas, and manage a global supply-chain. 

Viral Marketing

Understand the world of social media and how to leverage the power of paid media and influencer marketing to get your brand in front of millions of people. 

The greatest investment that you can make is in yourself. 

"Jason's program is an absolute must-have for e-commerce entrepreneurs. Every concept is clearly defined and easy to follow. Each segment offers information for beginners as well as actionable tips that more advanced students can learn from. (I found myself taking notes on things that I could immediately apply to Ivory Ella's strategy.) The most amazing part of the program is that Jason's standards around brand building and business truly shine through each lesson. Product quality, best in class backend systems, negotiating, project management. No stone is left unturned in the world of e-commerce success. If you're serious about winning at e-commerce, I highly recommend this program."

Ryan Duranso
Founder, Ivory Ella

Bonus Materials

Podcast Interview

Fireside chat style interview with influential digital pioneers shaping the world of PR, viral marketing, neuro-psychology, eCommerce, FB ads, and more. 

Consumer Psychology

Understand why people look at your brand, why they buy, and what you can do to optimize your attraction to those viewing your brand.

Extensive Case Study

Get a thorough walk-through from the founder of Doe Lashes on how he created a brand with $500 and grew it into a 7-figure brand without additional capital. 

Program Outline

  1. B1: The Builder's Philosophy

  2. B2: The Idea
  3. B3: Branding

  4. B4: Creatives

  5. B5: Product Development

  6. B6: Manufacturing
  7. B7: Logistics

  8. B8: Organic Digital Media

  9. B9: Paid Digital Media

  10. B10: Influencer Marketing

  11. B11: Retention & Loyalty
  12. B12: Fulfillment

  13. B13: Operations

  14. B14: Simplified Finance

  15. B15: Business Essentials

  16.  B16: Store Launch
  17. B17: Post-Launch Optimization
  18. B18: Scale
  19. B19: Understanding Your Data
  20. B20: Ultimate Tool Kit
  21. B21: Bonus Interviews

"For the longest time, I never thought I would be able to pull off building my own brand. It was something I’ve always wanted to pursue but the idea of failure and not being successful was something that has always held me back. I’ve been working in the eCommerce & operations for about 6-7 years now, helping some of the largest brands in the world such as GFUEL and Barstool Sports. I was able to absorb a vast amount of knowledge from working at these brands, however it seemed as if I wanted to know more about the little things and how to start from the bottom. This is when I came across Jason’s Build a Haus program. My work experience in logistics and fulfillment came from being at large companies and having basically infinite capital to work with. So the idea of starting from scratch and the projected costs for doing that really had me worried. Jason’s Build a Haus program was very clear and full of knowledge and information that was able to guide me in the right direction. "

Alan Suen
Product Operations, Barstool Sports

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